AI Press Release Generator

The AI Press Release Generator turns your announcement notes into an AP-style press release that journalists can use: headline, subhead, dateline, a lead that answers the five Ws, body, a spokesperson quote, boilerplate and media contact, ending with ###.

Why it's different

• Fact-checked. Every number is compared with your notes. Invented statistics are removed, and anything left is flagged before you send.
• No hype. "Is pleased to announce", "revolutionary" and friends are removed.
• AP style, built by code. The dateline, quote attribution and embargo line are always in the right format.
• Five Ws, located. See exactly which words of your lead answer who, what, when, where and why.
• Ready to pitch. Turn the release into a pitch email or LinkedIn and X posts in one click.

How to write a press release with AI

1. Write the facts: what's new, when, where, prices, numbers, who is involved.
2. Add your organization, city, spokesperson and About paragraph.
3. Click Write press release, pick a headline, check the flags and fill any [placeholders].
4. Copy it or download it as a Word document, then write the pitch.

Tips for a release that gets covered

• Lead with the news. The first sentence should work on its own.
• Give real numbers. A concrete figure beats an adjective.
• Keep the quote human. Opinion and vision belong in the quote; facts belong in the body.
• Keep it short. One page is enough for most news.

Related tools

Write the announcement email with the AI Email Writer, or social captions with the AI Instagram Caption Generator.

Frequently asked questions

How do I write a press release?

Lead with the news: who, what, when, where and why in the first one or two sentences. Follow with the details in order of importance, one quote from a spokesperson, a short About paragraph and a media contact, and end with ###. This tool builds that structure for you from your notes and shows which of the five Ws your lead answers.

Will the AI make up facts?

It's told not to, and code checks: every number in the release is compared with your notes. Invented numbers are sent back to be removed, and any that remain are flagged in red before you copy the release. Names, dates and prices come only from what you write.

What is AP style for a press release?

Associated Press style is what most newsrooms use: a dateline like "AUSTIN, Texas, Oct. 14, 2026 —", abbreviated months, numerals for 10 and above, no exclamation marks and no hype. The dateline and the quote attribution are built by code in that format.

Which words should a press release avoid?

"Is pleased to announce", "revolutionary", "game-changing", "cutting-edge", "world-class" and "leading provider". Journalists delete them, and they make the news sound like an ad. The tool removes them and flags any that slip through.

What is an embargo?

A request that journalists don't publish before a set date. Pick a future release date and the release starts with "EMBARGOED UNTIL" and that date, instead of "FOR IMMEDIATE RELEASE".

Is it free?

Yes. Every day you get free AI runs, and each run writes a complete, fact-checked release. Copying, downloading and the checks are always free, and the examples on this page don't use a run. A pitch email or social posts use one run each.