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Though conditions have grown puzzling in their complexity, though changes have been vast, yet we may remain absolutely sure of one thing; that now as ever in the past, and as it will ever be in-the future, there can be no substitute for elemental virtues, for the elemental qualities to which we allude when we speak of a man, not only as a good man, but as emphatically a man. We can build up the standard of individual citizenship and individual well-being, we can raise the national standard and make it what it can and shall be made, only by each of us steadfastly keeping in mind that there can be no substitute for the world-old commonplace qualities of truth, justice, and courage, thrift, industry, common sense and genuine sympathy with the fellow feelings of others.

THE MAN WHO THINKS HE CAN: If you think you are beaten, you are, If you think that you dare not, you don't, If you'd like to win, but you think you can't, It's almost certain you won't. If you think you'll lose, you've lost, For out in the world you'll find, Success begins with a fellow's will, It's all in the state of mind. If you think you are outclassed, you are, You've got to think high to rise, You've got to be sure of yourself before You can ever win a prize. Life's battles don't always go To the stronger or faster man, But soon or late the man who wins Is the man who thinks he can. NOTE: A copy of this inspirational poem hangs on the wall in Arnold Palmer's office. Arnie has made it a practice to read the poem at the start of each day. It serves him as a source of inspiration, courage and motivation that enables him to attack whatever problems and challenges that day might bring. It works for Arnie. It will work for you. Try it.